Florea is born from the network of businesses on Via del Pellegrino, a historic Roman street traveled for centuries by pilgrims heading to St. Peter's.
Supported by the Lazio Region and Municipio I Roma Centro, the project combines architecture, green design, art, and participation to regenerate this place rich in tradition.
The program includes green installations, smart lighting with integrated Wi-Fi, and a social table of 450 meters that brings together citizens, visitors, and merchants. Florea also offers the first sensory map of Rome, with five itineraries inspired by the five senses to tell the story and identity of the street.
Coordinated by Thirtyonedesign, Florea involves excellence such as Natura e Architettura, FABERtechnica, and Bla Studio, with the aim of restoring to Via del Pellegrino its role as the authentic heart of the city.
Creative workshop where participants can customize a pair of glasses with their own colors and style. An immersive and fun experience, suitable for all ages.
At the end of the workshop, each participant will be able to take home their own customized 3D glasses. Additionally, it will be possible to add lenses to the glasses to make them wearable in daily life, for a small optional surcharge.
You will receive a €10 discount if you make a purchase during the event.
Maximum 10 participants.